Meet in Malaysia

Designed for Strategic Business Events Support in Malaysia

Position your next business event in Malaysia with the MyTripleE 3.0 support programme, designed to attract and elevate world-class conventions, trade exhibitions, corporate meetings, and incentive programmes in Asia’s leading Business Events hub. Anchored in innovation, sustainability, and strategic value creation, MyTripleE 3.0 provides structured support that empowers organisers to deliver future-ready events with clarity, efficiency, and measurable impact.

Welcome to Malaysia, your next Business Events destination, where meaningful connections begin with Visit Malaysia 2026.

Let's Meet in Malaysia, and BE Greater, Together.

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SUPPORTING INTERNATIONAL & HOMEGROWN CONVENTIONS

EXCEL for Convention support strengthens Malaysia’s convention landscape by supporting international and homegrown events with a focus on quality, sustainability, and innovation.

Meeting Size Requirement

2 days, minimum of 250 pax with 10% international delegates

Support Value

From RM3,000 up to a maximum of
RM20,000

Support Items

•Meeting Packages
•Additional Support for Event Programme

*Terms and conditions apply and subject to approval.

Support Criteria
The organisation applying for support must be registered with the Companies Commission of Malaysia or the Registry of Societies of Malaysia. International organisations or companies must be registered entities in their respective home countries.

It must be a paid event whereby registration fees must be collected from delegates.

Must have a minimum of two (2) full event days.

Must comprise a minimum of 250 pax, of which 10% are registered international delegates.

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Terms & Conditions
Application must be received by Malaysia Convention & Exhibition Bureau (MyCEB) no later than 60 working days prior to the event date.
This offer is not valid with any other MyCEB campaign or support.
This package will be available based on the allocated budget in 2026.
Financial support is claimable after completion of the event with complete submission of documentation within the stipulated time, subject to approval.

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Regional / International Exhibition Show

Creating World-Class Exhibition Experiences

ELEVATE for Exhibition support accelerates industry growth by attracting high-impact global exhibitions and enabling Malaysian shows to evolve into internationally recognised platforms.

*Terms and conditions apply and subject to approval.

Type of Support

Marketing & Promotional Activities (Digital)

SuPPORT VALUE

Up to 30%
of Total Support

Onsite Support

Welcome Reception/ Gala Dinner
(F&B, cultural performance or VIP gifts)

CSR or Sustainability Activities

Venue Hire

Booth Construction

SuPPORT VALUE

Up to 70%
of Total Support

Support Criteria
Applicable to professional exhibition organisers (PEO), trade associations, corporate companies and event management companies.

Applicable for hosting new and existing regional/international trade or semi-trade exhibitions with:

At least 1,000 sqm gross exhibition space occupied for a new show or at least 2,000 sqm gross for an existing show.
At least two (2) full exhibition days.
Minimum of 1,500 total attendees (at least 10% are international).
Minimum 10% of net space rented to international exhibitors - each must have at least a standard size of 9 sqm.

register now
Terms & Conditions
Application must be received by Malaysia Convention & Exhibition Bureau (MyCEB) no later than 90 working days prior to the event date.
This offer is not valid with any other MyCEB campaign or support.
This package will be available based on the allocated budget in 2026.
Financial support is claimable after completion of the event with complete submission of documentation within the stipulated time, subject to approval.

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HOMEGROWN EXHIBITION SHOW

Elevating Domestic Exhibitions to Global Standards

Transforming homegrown trade exhibitions into global experiences, MyTripleE 3.0 champions Malaysian innovation and talent by fostering the growth of internationally competitive exhibitions that connect local excellence with global opportunities.

*Terms and conditions apply and subject to approval.

Type of Support

Marketing & Promotional Activities (Digital)

SuPPORT VALUE

Up to 30%
of Total Support

Onsite Support

Welcome Reception/ Gala Dinner
(F&B, cultural performance or VIP gifts)

CSR or Sustainability Activities

Venue Hire

Booth Construction

SuPPORT VALUE

Up to 70%
of Total Support

Support Criteria
Applicable to professional exhibition organisers (PEO), trade associations, corporate companies and event management companies.

Applicable for hosting new and existing regional/international trade or semi-trade exhibitions with:

At least 1,000 sqm gross exhibition space occupied for a new show or at least 2,000 sqm gross for an existing show.
At least two (2) full exhibition days.
Minimum of 1,500 total attendees (at least 10% are international).
Minimum 10% of net space rented to international exhibitors - each must have at least a standard size of 9 sqm.

register now
Terms & Conditions
Application must be received by Malaysia Convention & Exhibition Bureau (MyCEB) no later than 90 working days prior to the event date.
This offer is not valid with any other MyCEB campaign or support.
This package will be available based on the allocated budget in 2026.
Financial support is claimable after completion of the event with complete submission of documentation within the stipulated time, subject to approval.

Download Form

Facilitating Exceptional Business Meetings and Incentive Travel

ENLIVEN for Corporate Meetings & Incentives support sets the stage for impactful corporate events, where business meets experience—energised by Malaysia’s warmth, diversity, and memorable moments.

*Terms and conditions apply and subject to approval.

Support Criteria
Applicants must fall under the category of Corporate Meetings and Incentive Travel.
Incentive travel is defined by the Society for Incentive Travel Excellence (SITE) as: Incentive groups are defined by SITE (Society of Incentive Travel Executives) as a global management tool that uses an exceptional travel experience to motivate and/or recognize participants for increased levels of performance in support of organizational goals.
Applicants must be registered and recognized as a Corporate company, Incentive House, Destination Management Company (DMC), Corporate Travel Agent (CTA), or Event Management Company (EMC).
Completed application must be received by Malaysia Convention & Exhibition Bureau (MyCEB) no later than 30 working days prior to the event date.
Application submitted to MyCEB in less than 30 working days, approval will be at the discretion of MyCEB’s Management.
The group must include a minimum stay of two (2) nights at a 4 or 5-star hotel in Malaysia.
The support is only for International delegates (Non Malaysian delegates) and not less than 50 delegates.
Financial support is claimable after the event’s completion, with full documentation submitted within the specified timeframe stipulated in the agreement.

register now
Terms & Conditions
Financial support is claimable after the event’s completion, with full documentation submitted within the specified timeframe stipulated in the agreement.
The campaign is valid from 1 January 2026 until 31 December 2026, and is subject to budget availability and approval.
This offer is not valid with any other MyCEB campaign or support.
The application must be submitted to MyCEB by the organizer using the ‘Request for Support Letter’ and the campaign form.

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WHERE IDEAS TAKE CENTRE STAGE

Conventions, exhibitions, corporate meetings and incentives bring together industries, markets, and ideas at scale, creating opportunities for knowledge exchange, business growth, meaningful engagement, and long term collaboration.

Experience Malaysia, Where Business Inspires