The two- day programme opened by Ms Tan Mei Phing of MyCEB, emphasised sustainability, inclusivity, and long-term impact on Business Events.Over 61 industry professionals gained practical strategies across 16 modules, exploring responsible event planning.

Facilitated by Mariela Bazan, an internationally recognised expert in sustainability, the programme bridged global best practices for the industry.This event equips Malaysia’s Business Events sector to deliver socially responsible, globally competitive, and future-ready events.