When one of Malaysia's fastest-growing coffee brands meets the Business Events industry, new possibilities take shape. At Association Day 2026, MyCEB marked its first collaboration with ZUS Coffee, introducing a refreshed attendee experience through an engaging on-site activation.
Featuring curated handcrafted beverages, ZUS Coffee enhanced the overall delegate journey with a refreshing and engaging touchpoint. The collaboration reflects a shared commitment to innovation, quality, and meaningful engagement, while also reinforcing the importance of showcasing Malaysian homegrown brands on a broader platform.