MBEW 2019 To Take Business Events Industry In Full Stride

KUALA LUMPUR, 5 August 2019: The 5th Malaysia Business Events Week (MBEW) 2019 will once again bring together prominent momentum in developing the country's business event tourism sector. Brought to you by Malaysia Convention & Exhibition Bureau (MyCEB), the MBEW 2019 will take place on 28 August 2019 at the Shangri-La Hotel, Kuala Lumpur.

Themed "Progressive Momentum", MBEW 2019 is put in place by the national bureau with the significance of ensuring that Malaysia forges ahead progressively as Asia's Business Events Hub. This momentum is powered by dynamic collaborations, the courage to constantly push limits and the constant need for every player to remind themselves that the industry professionalism bar must be continuously raised. Moreover, MBEW 2019 helps participants to strengthen the business events industry in Malaysia through knowledge exchange, building relationships and to elevate the professionalism of the Malaysia industry players to be on par with international level.

Following the success of the 4th edition of MBEW which was held last year at Genting Highlands, the event has recorded 175 participations comprising delegates from the industry, association, academician, government and media partners.

The MBEW 2019 offers tailored outline programmes to allow participants to share knowledge, establish new and influential contacts and be involved in the industry with the experts through series of talks. This year MBEW 2019 offers outstanding array of speakers and interactive programme prepared for this year’s edition. For a full list of MBEW’s speakers, please refer to Annex A.

Among the objective can be achieved by participating MBEW 2019 include custom designed programme featuring series of talks by the professional industry experts. This will enable participants to get exposed with variety points of view, ideas and trends concurrently create better collaboration and networking opportunities. Hence, this will improve individual self-development which leads to new ways of conducting more productive business and a great way to maximise your brand.

Moving towards sustainable event practices to reduce the usage of plastic and non-recyclable item, MBEW 2019 will be featuring a new initiative with the introduction of its new hashtag campaign #mbeNOWASTAGE. As the initiative highlighted, participants are encouraged to bring their own water bottle throughout the day.

Bringing to significance, MBEW 2019 will be coincides with World Tourism Conference (WTC) 2019 which will be held from 26 to 28 August 2019. The conference will serve as a platform to explore new possibilities and potentials it holds within the discovery of new frontiers in the tourism sector.

To register for the 5th Malaysia Business Events Week (MBEW) 2019, please visit the official registration page at www.mbew.com.my/register/registration/

For more information on the event, including programme updates, please visit www.mbew.com.my
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