A Celebration of Culture, Innovation, and PurposeA key highlight of this year’s edition is the
SPICE Market Networking Session, an immersive cultural experience that brings to life the vibrant spirit of the history of the
Melaka Sultanate. This dynamic networking evening recreates the energy of Malaysia’s ancient spice trade, celebrating its multicultural legacy and hospitality.
Additionally, hosted buyers will have the opportunity to join
technical visits to key venues and facilities, offering firsthand insight into Malaysia’s Business Events infrastructure. A special Hands-Only CPR course will also be available in partnership with the National Heart Association of Malaysia, in collaboration with IMU University and IMU Healthcare, as part of an engaging ice-breaking session that promotes wellness.
Delegates will also be encouraged to participate in a series of
wellness-focused activities, including
basic health screenings, dental check-ups, and spine assessments at the IMU booth, highlighting the importance of community wellness as an integral part of the Business Events experience.
To further enhance the sensory experience, a
shoulder therapy session by visually impaired masseuses will be offered on the show floor during coffee breaks, providing delegates with a unique moment of relaxation and mindfulness.
