M101 JOINS HANDS WITH HASBRO FOR THE WORLD’S FIRST MONOPOLY HOTEL: MONOPOLY MANSION BY SIROCCO, KUALA LUMPUR - NEWS & EVENTS

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1 MARCH 2018

M101 JOINS HANDS WITH HASBRO FOR THE WORLD’S FIRST MONOPOLY HOTEL: MONOPOLY MANSION BY SIROCCO, KUALA LUMPUR

KUALA LUMPUR, 1 MARCH 2018 – M101 Holdings Sdn Bhd (M101) together with Hasbro announced the world’s first Monopoly hotel today, Monopoly Mansion by Sirocco, located in Kuala Lumpur. Scheduled to open in 2019, the boutique 5-star hotel will be housed at M101’s second development, M101 Bukit Bintang. M101 Bukit Bintang is targeted to be structurally completed by March 2018. The licensing agreement signing ceremony between M101 and Hasbro held at RED by Sirocco, Kuala Lumpur was witnessed by YB Dato' Seri Mohamed Nazri bin Abdul Aziz, Minister of Tourism and Culture Malaysia.

Situated at Bukit Bintang, Monopoly Mansion by Sirocco, Kuala Lumpur will feature 255 rooms. The overall look and feel of the hotel will resonate of the distinctive character of Mr. Monopoly’s energetic, charming, experienced and successful lifestyle with class in a 1920s Gatsby feel – harkening back to Monopoly’s origins. The hotel will also boast thematic facilities, bar and restaurant.

"M101’s strategic partnerships with brands such as Hasbro will create a new lifestyle experience to help boost the industry needs. Monopoly Mansion will bring to life the childhood dreams of many as guests at the hotel are offered the opportunity to be fully immersed in Monopoly’s story,"

- YB Dato' Seri Mohamed Nazri bin Abdul Aziz, Minister of Tourism and Culture Malaysia

He further added, "I am very proud to see the continuous efforts by local talents such as M101 in breaking the norm of the industry and setting new and exciting benchmarks with the first in the world MONOPOLY Mansion."

"In its 80-year history, MONOPOLY has been played by more than one billion people in 114 countries around the world," said Jonathan Berkowitz, SVP Hasbro Gaming. "Drawing upon this widespread popularity, we have delivered MONOPOLY experiences to fit every lifestyle including promotions, digital gaming, fashion and now a 5-star boutique hotel. We are proud to work with M101 to open the Monopoly Mansion by Sirocco in Kuala Lumpur and we are excited for Monopoly fans in Malaysia and all over the world to experience the brand in a new way."

Dato' Seth Yap, CEO of M101 said, "It was only natural for us to choose Monopoly to be the theme of our hotel at M101 Bukit Bintang. Over the years, there were many versions of the game and it has been played on various platforms to keep it current. The Bukit Bintang area has long since been Kuala Lumpur’s most prominent retail and entertainment belt. Very much like Monopoly, the area has gone through various transformations to keep the attractions current. And like Mr. Monopoly, Bukit Bintang never fails to remain charming and energetic."

Upon completion, the MONOPOLY Mansion will be managed and operated by Sirocco. Sirocco brings a wealth of expertise and is currently managing M101’s first hotel, RED by Sirocco, Kuala Lumpur. Sirocco will also be managing the first in Asia Planet Hollywood Suites upon the completion of M101 Skywheel, the Company’s third development. In line with its property tourism strategy, M101 aims to grow Sirocco into the next phase by expanding its regional presence in Bintan and Bali.

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